Search

Go

Using Merchandise To Expand Your Brand

Most of us have been the recipients of free, branded products before. Pens, coffee mugs, bags, can koozies, flash drives — there are endless examples of items that can be branded with a company’s name and logo for promotional use.

People like free stuff — especially if it’s useful.

People see promotional items as gifts, and they feel grateful when they receive them. Just imagine: How likely is a potential customer to say “thank you” for a commercial? And how likely are they to say “thank you” for a nice shirt or water bottle?